Nissan Leaf: a real-world plug-in

[kevingalls]

[caption id="attachment_711" align="alignnone" width="600" caption="2010 Nissan Leaf EV"][/caption] It would be easy to overlook Nissan with companies like Chevrolet, Toyota, Mercedes, Honda, etc bombarding us with PR announcements, and marketing their latest and greatest achievements in eco-friendly hybrids and electric vehicles. Over the last decade Nissan has focused their image on sportiness and affordability. The release of the GT-R and 370Z are excellent examples of cars which simply outperform in their price ranges. It might seem contradictory then, that Nissan is going to be the first company to release an affordable all-electric vehicle in the USA later this year.

Starting in April you can pre-order your Nissan Leaf, expected to begin sales this December, 2010. The goal was to bring the first affordable medium-sized EV people would want to use every day. It boasts impressive cargo capacity for an EV, and an estimated 100 miles between re-charges. It also features a pretty advanced mobility IT system which allows you to remote-control your air conditioning and set charging functions.

The real success here in my opinion is that Nissan may pull off releasing an EV which seats 4 or 5 comfortably, it isn't completely fisher-price looking, and they may manage to bring this thing to market without a big parade about its release. People might even stumble across them in Nissan sales lots and inquire about it without even knowing what it was, and that's a success. An EV which is a real car, not some symbolic toy with tons of marketing and little function.

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